Li Auto MEGA Home Officially Launched – Key Features and Detailed Overview

Introduction

Li Auto has unveiled its new MEGA Home model on April 18, 2025, targeting the premium intelligent MPV market segment. The vehicle will make its public debut at the Shanghai Auto Show on April 23 and commence deliveries in mid-to-late May.

Key Highlights

Product Positioning & Series

The MEGA Home represents the high-end configuration in the MEGA series, joining the MEGA Ultra (the base model focusing on intelligent comfort) in Li Auto's new product family. The company plans to continuously introduce "Intelligent Refresh Edition" models with comprehensive upgrades to intelligent hardware systems.

Exterior Design & Dimensions

Featuring a distinctive "high-roof" design, the MEGA Home maintains the design language of the MEGA Ultra while emphasizing spatial efficiency and practicality. Official dimensions include:

Length/Width/Height: 5350mm / 1965mm / 1850mm
Wheelbase: 3300mm

These measurements clearly position it as a full-size MPV with exceptional interior space.

Hardware Upgrades

Next-gen ATL high-performance battery with 60% reduced thickness and improved energy density, achieving both weight reduction and 55% better space utilization
New Thor-U intelligent cockpit chip delivering 700 TOPS computing power with 25% better energy efficiency, supporting advanced AI algorithms and multi-scenario autonomous driving
Comprehensive NOA (Navigate on Autopilot) capabilities with cutting-edge VLA (Vision-Language-Action) integration

Cabin Experience

Dual 15.7-inch 3K OLED displays powered by Qualcomm 8295P chip for enhanced multimedia experience
Multi-angle adjustable front center console with independent climate control, featuring ventilation and heating functions
Comprehensive smart features including abundant USB ports, power doors, and power sunshades

Launch Timeline & Pricing

Release Schedule

Public debut at Shanghai Auto Show on April 23
Deliveries starting mid-to-late May

Pricing Information

Official pricing will be announced during the auto show. While RMB pricing hasn't been disclosed, currency conversion will be available upon announcement (approximate exchange rate: 1 USD = 7.2 CNY).

Technical Specifications

Specification	Li Auto MEGA Home
Length/Width/Height (mm)	5350 / 1965 / 1850
Wheelbase (mm)	3300
Battery	Next-gen ATL High-performance
AI Chip	Thor-U, 700 TOPS
Autonomous Driving	Full-scenario NOA with VLA
Displays	Dual 15.7-inch 3K OLED
Climate Control	Full-zone automatic
Expected Price	To be announced
Availability	May 2025 deliveries

Core Technology Analysis

Intelligent Systems

The Thor-U chip significantly enhances both cockpit systems and autonomous driving capabilities, supporting multi-modal recognition (voice, vision, motion) and end-to-end intelligent driving.

Space Optimization

The high-roof design combined with compact battery technology delivers spacious and comfortable multi-scenario experiences for both family and business use.

Competitive Perspective

When comparing with other premium MPVs like the Denza D9 or Zeekr 009, potential buyers should evaluate vehicle width, wheelbase, powertrain, and intelligent features along with pricing advantages for comprehensive purchasing decisions.

Conclusion

The launch of MEGA Home signifies Li Auto's continued commitment to the intelligent MPV market, offering cutting-edge technology, premium configurations, and exceptional space utilization. The forthcoming price announcement is expected to significantly impact market dynamics.

Mentioned car models in this article: Li Auto MEGA Home, Li Auto MEGA Ultra, Denza D9, Zeekr 009