BYD Unveils SEAL at 2025 Seoul Auto Show, Starts Pre-Sales

BYD Makes Grand Debut at 2025 Seoul Motor Show with SEAL Model Launch

Exhibition Highlights

On April 3, BYD showcased its full brand lineup of 8 models at the 2025 Seoul Motor Show. The star of the event was the official unveiling and pre-sale announcement of the BYD SEAL, presented under the theme "BYD Tech Wave" to demonstrate the company's cutting-edge EV technologies to the Korean market.

Technology Leadership & Market Strategy

Liu Xueliang, General Manager of BYD Asia-Pacific Auto Sales Division, emphasized: "BYD's core philosophy is technology-driven innovation, creating mobility solutions that combine safety, performance and sustainability. We're committed to making smart, eco-friendly transportation accessible to all consumers."

Cho In-chul, BYD Korea's passenger vehicle representative, added: "The SEAL represents our groundbreaking CTB technology and embodies BYD's engineering excellence. Its aerodynamic design, sporty performance and advanced tech will strengthen our brand in Korea."

Market Expansion Plans

As Korea's premier auto exhibition, the Seoul Motor Show serves as a strategic platform for BYD to demonstrate its global capabilities. The company plans to deepen its Korean market presence through diverse NEV products and technological innovation.

BYD SEAL Key Features

CTB Technology: First BYD model featuring cell-to-body integration
Performance: Sporty handling with aerodynamic 0.219Cd drag coefficient
Global Rollout: Already available in Switzerland, with Middle East/Africa expansion expected